Within a growing industry, comes the need for mobile social media applications that drives business services or products to consumers or other businesses. The industry that I am focusing on today is the network/internet marketing industry. This is an industry that is growing more and more every week, but also relies on the sales of its services or products; thus making the need for these types of applications necessary.
According to a recent study by Flurry, consumers spent 81 minutes per day using mobile apps, compared to 74 minutes of web surfing. Here’s where it gets even more interesting. Social networking is one of two categories that dominate mobile app usage with 32% and games are responsible for 47%.
As a network/internet marketer, social media marketing is something that is widely used; therefore, the need for applications that will help keep up with social networking and stay productive is necessary. Among social media mobile applications such as facebook, twiiter, flickr and such there is one application that is very useful especially to a network/internet marketer. That application is called HomeBase.
HomeBase is basically a social media “megaphone.” With this application, anyone can blast announcements, updates and even add links and pictures to any messages, to all their social media groups. This application really does take social media marketing to a whole new level. The only downfall regarding this application is that it is only available for IOS devices.
Network marketing relies on making contact with multiple people in multiple locations. Hence, another mobile application that is very useful in growing this type of business is Bump. Bump allows you to swap contact information or photos between two phones simply by bumping them together. And the app isn’t limited to Android phones either–it works with iPhones as well. Armed with this smart and fun little app, a network marketer will no longer have to keep track of paper business cards from conferences or meetings, as they’ll all be available in their address book (and safely synced with the cloud).
There is another application that I am currently learning. The application is called Circle. This application is a local social networking group. When you open it up, you get to see friends as well as interesting people near you and in the city that you are in. Kind of helps you build your social network.
I am sure that there are more applications available for business building, but these are the ones that I found to be very useful. If you use a mobile application that helps you build your business, please share in the comments below.
8 thoughts on “Mobile Applications”
Interesting post. It is nice to be able to find useful information in one spot! I’ve recently visited business convention with 5,000+ participants. What is so interesting, as you mentioned, no one brings paper business cards to the meetings any more, most every person had an app like Bump to share contact information. Interesting, is it?
Yes it is. I went to one in Vegas and I was all prepared with business cards and felt like I time traveled from the 90’s cause everyone was like don’t you bump? It surely was a learning experience.
Great post….I am one who’s oppose to allowing my apps to be shared with my phone book/contact list. The Circle application you mention could be cool, however, it could also be creepy if random people know your location. I always felt it unsafe to broadcast your location. There’s been so many incidents where houses where broken in too because people post to their status vacations and time away from home.
So true and that’s why I like circle over other apps like foursquare. Circle only shows a geographic location of a span of 10 miles.
That fact is extremely interesting! Consumers spent 81 minutes per day using mobile apps, compared to 74 minutes of web surfing. I can only image what that number was before mobile apps were even available. When I thought there wasn’t any successful app out there that I haven’t heard of you bring up Homebase. I am eager to check out this app so I can use the “megaphone” feature and blast out all sorts of different things to all of my social media groups!
Its a pretty cool app. Thanks for your comment.
Thank you for sharing good post! Nowadays, people is using to mobile app frequently. That’s true. I used Bump before and I think this app is really useful and convenience. But I never think about this app connect with business. If marketers use this app in their business, this is very successful app in the business area. That’s very good idea.
Yes it is a very good app for businesses. Thanks for your reply.